But Prime becomes a lot more attractive if you use other Amazon services. If you buy less than R450 at a time, it also charges at least R30 to collect.Īt the top end of its pricing range, that makes a monthly Amazon Prime membership worth about four Takealot deliveries. South Africa's biggest online seller, Takealot, ships for free on orders worth more than R450, and charges R65 for standard delivery below that. In local terms, that could come to between R160 and R240 per month, though there is no indication yet what Amazon intends to charge in South Africa. That makes the number of items available via Prime in countries such as the USA and UK a constantly moving target but, as a subset of hundreds of millions of listed products, it is substantial.Īfter a price increase earlier this year, Americans pay a $14.99 monthly subscription for Prime, and the same thing costs £7.99 in the United Kingdom. Those third-party sellers can ship directly, handling their own logistics and customer service – and charging for different shipping options – but they can also be included in Amazon Prime, which effectively puts Amazon in charge of fulfilment.
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